To embark on my research, I decided to find out the fundamental question, “What Is Advertising?”
This is a crucial key question that needs to be understood well to be able to carry out my research and know exactly how and where I am going with the project.
Advertising is a form of communication used to entice consumers into taking action into services or products. It can also be used as a media to change the opinions of their audience.
Continuing from the previous post, I created my cover letter based on the research I had obtained. Below is the job advertised as well as my cover letter.
To get started designing my own CV, I firstly took to the Internet and gathered various Graphic Design CV examples. This was just to form and generate ideas for my own design.
What is a cover letter?
A cover letter is a letter that you send to accompany your CV when you apply for job, whether advertised or when you are sending an unsolicited application. Do not over look this tool as it can be a great asset in your job hunt.
I had my first tutorial meeting to discuss my initial proposal for my Major Practical Project. I came up with the idea to create an advertising commercial for a fashion brand as well as an advertising campaign to run alongside it.
Three types of research:
– Gathering data in a strictly organised manner. The key factor here is a structured investigation , exploration or discovery.
– Testing an idea or hypothesis to see the evidence you have collected supports it or not.
– Engaging in planned or unplanned interactions or interventions in parts of the real world and reporting what they mean. Action research or field trials.
Who Are You And Who Do You Want To Be?
In this introduction lecture to Design Practice 2 we mainly focused on how to ‘sell’ yourself and what you as a designer are all about. To get us started we were given a task where we were grouped together in pairs and then given a job website to look at and find a job. We had to analyse the job description and then find out what they were looking forunder the following headings; Characteristics, Qualifications, Skills and Experience. Below is what myself and my partner came up with.